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Eric Lohman

Golf has been a way of life for the PGA general manager at Black Gold Golf Club.

By Southland Golf MagazinePublished: June, 2008

Eric Lohman, the PGA general manager at Black Gold Golf Club, recently celebrated his seven-year anniversary at the Yorba Linda facility. Before becoming general manager, the former UCLA golf team standout served as director of golf as well as sales and marketing.

Explain your job in 100 words or less.
My main responsibility is to take care of, promote and sell the city of Yorba Linda's prize possession while utilizing my many resources. The city, which owns the club, has entrusted KemperSports and myself to provide our guests with a "Best in Class" golfing and dining experience. My staffers and I must do this while being fiscally responsible and making sure we treat all staffers and guests respectfully.

How many employees do you manage?
I have five direct reports and three other senior managers which make up our leadership team. Overall, there are over 100 staffers at Black Gold in four departments: turf care, food and beverage, golf operations and administration.

How old were you when you started playing golf?
I was 8 when my parents enrolled my twin brother and I into a country club summer activity class, which involved tennis, swimming and golf. Golf was the one I was best at.

When did you first get into the golf business?
When I was 16 I was a range attendant at Mission Hills Country Club in Rancho Mirage, and sometimes in the evenings I would assist with banquet setup and breakdown.  

What is the biggest challenge you face in your job?
External influences such as weather, construction issues, economy, supply vs. demand macroeconomics, and finding good people to dedicate themselves to hospitality as much as we do.  

What's been the key to your success?
Never settling on the status quo, recognizing those around me who do a good job, honesty and hiring great managers.

What advice do you have for someone wanting to get into the golf business?
You have to enjoy bad hours, dealing with irrational people, low pay and limited golf. If you can deal with those things, you've got it made.

How often do you get to play golf?
Luckily, I can now play about once a week and hit balls a few days a week. I still love to compete.

What's your best round ever?
Although I have shot lower, I would have to say the 65 I shot in 1999 at Longview Country Club during the Washington State Amateur. My mom was caddying for me. I broke the course record and went on to win the event.  

What's your personal motto?
Be thankful for the opportunity and experience.  SG

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